Discover The Hand-cooked Goodness of Proper Crisps

Glorious and blistery, Big Cut crisps are unpeeled, sliced big and hand-cooked low and slow for a ridiculously bigger satisfying crunch. Proper Crisps’ real foodie flavours include Marlbourgh Sea Salt with a finely ground spray of salt, Dill Pickle & Cider Vinegar that is out of this world dill-icious, Purple & Gold crisps with freshly ground cracked peppercorns and Smoked Paprika.

Proper was founded on a longing for a real potato crisp. And when they say real, they mean really real. Cooked by hand and seasoned with care, that first crisp was not just better, it was transcendent. Memorable, shareable and addictively delicious. It awakened a fire within them, starting a movement for meaningful snacks that continues to this day. 

It’s why Proper snacks are cooked by people and hand selected for perfection, every potato, every crisp, every cracker. They are in the business of making edible masterpieces.

For Proper, the end result makes it all worthwhile. Real, scrumptious, and cooked by hand since always, because every bite matters. So come, open a bag of Big Cut and experience the great BIG Snack Awakening.

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